A few weeks ago, we discussed the relevance of force majeure clauses in contracts during the Covid 19 crisis. (A force majeure clause...

With a number of provinces declaring a provincial state of emergency and, as of March 22, 2020, the Federal government examining the...

Last week the Canadian Federal Government issued its first significant investment into fighting the effects of Coronavirus. It totalled...

With the World Health Organization’s proclamation that the Coronavirus is a global pandemic, there is the realization that the...

We are now starting to understand the global impact of Coronavirus and that it goes well beyond health issues. Its impact is...

Every successful corporate entity should always be planning for the future: annual growth, product extension, international expansion,...

The law treats independent contractors and employees very differently. Employees enjoy greater legal protections in the workplace than...

Love it or hate it, influencer marketing is a persuasive and pervasive method of marketing. In fact, in 2018, ad agency Edelman Digital...

In launching your venture, it’s important to pick the right business structure. Choosing the wrong business structure may have tax...

Unless you’re under a rock, your email inbox is now being inundated with online sales advertisements. For every e-commerce business,...

What is a Corporation? A corporation is a separate legal entity. It has the capacity to enter into legally binding relationships, to sue...

A few months ago, Froese Law issued out a newsletter that discussed the purchasing behaviour of Gen Z. The stats were loud and clear:...

Oftentimes when we meet with start up clients, they’re uncertain as to whether they want to take the plunge to incorporate their business....

First, we apologize for the title. We just can’t help ourselves with the puns. Dad humour runs deep in our veins. Now. on to the...

Almost one year ago, Canada officially legalized recreational cannabis federally. With sunrise provisions contained in the Cannabis Act...

As new generations of consumers come into the marketplace, successful brands are well advised to consider how their purchasing behaviours...

If you’re running a heavily branded, consumer facing company (regardless of whether you’re providing a service or product), the company’s...

During these times, we have been given a rare opportunity to reflect on our life trajectory. So if you’re thinking about how you can’t go...

An interesting case in the US was recently launched by actress Brooke Shields (“Shields”) against makeup conglomerate Charlotte Tilbury...

These days, everyone is doing it for the ‘gram. But those who are doing it well are also doing it for coin. Influencer marketing is a...